Boost Awareness with
Targeted Audiences
and Specific Location

Deliver your campaign directly to the right people, in the right place, at the perfect time. With LBA, you can engage targeted audiences with personalized messages and offers based on their real-time location. Enhance brand visibility and drive higher conversions by connecting with customers when they are nearby.

Send Your Campaign Based on Preference

GPRS

Mobile data tracking for targeted campaigns

Location

Geo-targeting to personalize outreach.

Religion

Tailored content based on cultural preferences.

ARPU

Focused strategies to maximize average revenue per user.

Gender

Customized messaging for gender-based segments.

Ages

Age-specific campaigns for better relevance.

Handset

Device-based optimization for enhanced user experience.

Advance Features of LBA Location Based Advertisement

Customize Precise Segmentations

Target your audience with precision using advanced segmentation. Combine your messages based on age, device, life stage, location, lifestyle, finance habits, and subscription type to boost relevance and drive better engagement.

Metric Result

Track your performance with key metrics with Delivery Rate and CTR (Click-Through Rate).

Personalized Message

Personalize your messages to engage your audience with promotions, new product launches, or customer surveys. Tailor every message for maximum impact.

Seamless Process

Experience a seamless process with smooth workflows and faster results. Simply set your target audience, create your campaign, and receive your report within 3 days.

Sender ID and Message Content

Customize your Sender ID and message content with up to 160 characters. Include a Sender ID with max 11 characters and display your brand name as the sender for a personalized touch.

Delivery Based on Location and Time

Deliver messages to specific locations and times, making sure your communication reaches the right audience at the perfect moment.

Location Based Advertising

Location Based Advertising helps businesses reach customers based on where they are, where they have been, or where they plan to go. With the right targeting, your campaign becomes more relevant. As a result, you can increase response rate and reduce wasted spend compared to broad, untargeted ads.

What Is Location Based Advertising?

Location-based campaigns use geographic signals to deliver ads, offers, or notifications to a specific audience in a specific area. For example, you can target people within a radius of your store, in a business district, or near a competitor’s location. In addition, you can run campaigns by city, neighborhood, or custom zones.

Key Benefits

With Location Based Advertising, you can:

  • Reach customers at the best time and place.

  • Improve conversion because messages match real-world intent.

  • Control budget by focusing only on high-value locations.

  • Measure performance by area to learn what works best.

Moreover, location targeting works well for both brand awareness and direct response campaigns. Therefore, it is useful for businesses that want fast results.

Common Use Cases

Here are practical examples you can launch quickly:

  • Retail & F&B: promote limited-time offers near outlets, malls, or campuses.

  • Automotive: drive test-drive bookings near showrooms.

  • Financial services: promote branches and local campaigns by city.

  • Events: boost attendance around venues before and during the event.

  • Real estate: target prospects around a project area.

How CakraFlash Helps

CakraFlash supports campaign planning, audience targeting, and reporting so you can run location campaigns with confidence. First, we help define the target zones and message strategy. Then, we execute and monitor performance. Finally, we optimize by location, time, and audience segment.

If you want a full communication stack, you can also combine this solution with our A2P SMS Messaging, WhatsApp Business API, or Omni-Channel services for follow-ups and customer engagement.

Start Your Campaign

Ready to launch Location Based Advertising for your business? Contact our team to discuss your target area, campaign objective, and expected volume. We will recommend the fastest onboarding approach and a clear plan to measure results.